The objective of the project "Keeping an eye on the land" was the creation of a telecenter with broadband Internet, attached to the community center of the Butiá Settlement for the Agrarian Reform, located in the District of Volta Grande, municipality of Rio Negrinho/SC. Currently there are 12 telecenters, since the proposal is being developed in five (5) municipalities of the State of Santa Catarina, three (3) in Paraná State and three (3) in Rio Grande do Sul State. 

 

The project encompasses 874 beneficiaries or 6.053 families whose training stimulate the young people of the agrarian reform the understanding about the new opportunities of the labor market. It did not happened by moving them away from the agricultural production, but having them participate in new production and marketing organizational methods, as the capacity to create and edit spreadsheets, meeting reports, organization of different productions and even the administrative organization. Consequently, through the trainings, the young people become multipliers for the transfer of information and communication technologies.

 

A - General Information

 

START: November 2011 (in progress)

EXECUTING ENTITY: Laboratório de Educação do Campo e Estudos da Reforma Agrária – LECERA (Laboratory of Rural Education and Studies on Agrarian Reform) / Federal University of Santa Catarina – UFSC

CO-EXECUTOR: Rural Landless Workers Movement – MST

PRESENTED BY: Clarilton Ribas, Aline Korosue, Jiana Tomaz Moro and Revero Ribeiro

RESOURCES: Terceiros 

VALEU RANGE: Above US$ 25.000

CATEGORY: Project

MAIN THEMATIC AREA: Socio-Productive Inclusion

KEY WORDS: Communication, Culture, Rural Youth, Information technology, Training, Agrarian Reform, Settlements, Digital Inclusion, Community Agents, Agriculture

TARGET AUDIENCE: Youth of the Agrarian Reform

LOCATION: Rural area

GEOGRAPHICAL RANGE: Southern Region

SPECIFIC AREA OF DEPLOYMENT: Agrarian reform settlements
The initiative is present in the following locations;
• Paraná: Municipalities of Arapongas, Rio Bonito do Iguaçu and Jardim Alegre;
• Santa Catarina: Municipalities of Dionísio Cerqueira, Abelardo Luz, Catanduvas, Matos Costa, Rio Negrinho and Correia Pinto
• Rio Grande do Sul: Municipalities of Viamão, Pontão and Candiota.

 

B - Description of the practice

 

1- BACKGROUND

The population of the country, historically, migrates in large masses to urban centers seeking for quality of life, employment, decent wages and livelihood. The rural youth, in particular, searches for instruments, innovations and technological comforts that they usually do not have access in rural areas.

In this context, the project had as its purpose to create alternatives to keep the youth in the country that meet some demands, from the training in Information and Communication Technologies — ICTs.

The use of ICTs presents itself both as a tool for inclusion of rural youth in the labor market and for the empowerment of youth with a history of abandonment in the area of information and communication. Among all the changes and advancements of technologies in the society, one of the most significant is related to communication, previously restricted to those who have the material means to produce and circulate the information.

Through the development of the ICTs, small groups can create community networks of communication through the various possibilities available, becoming agents of communication and no longer mere spectators.

 

 2- OBJECTIVE

Strengthen the actions of the youth in the county in agrarian reform settlements, training them in different languages and techniques in the area of digital communication directed to improvements in food production, management and marketing.

Specific Objectives:

  • Develop alternatives to keep the young in the country that meet their demands;
  • Keep living and socializing spaces attractive to young people, extending citizenship actions in rural areas;
  • Promote the digital inclusion of the rural youth contributing in the organization and marketing of the production;
  • Develop content for the dissemination of regional and production aspects of land reform;
  • Contribute to the production of knowledge, collaboration and sharing of information, experiences and knowledge acquired;
  • Form multipliers for the transfer of information and communication technologies.

 

3 - SOLUTION ADOPTED

This initiative was articulated in order to serve as a tool for digital inclusion of young rural people, as well as be an attractive space of coexistence and socialization among them. It was materialized through the deployment of a telecenter, in the Butiá settlement, municipality of Rio Negrinho, North of Santa Catarina State.

Initially it was intended to empower the youth of the Butiá settlement, as well as other of the surrounding, regarding the basic use of organization programs. Tools like text editor, spreadsheets, databases and information systems, considered essential for the management, organization and administration of the production, financial and products flow control. In addition, the courses also included training on the use of the Internet, such as access to chats and forums, as well as the creation of blogs.

The workshops were built with the intention of contributing to the continuous training of the young people of the settlements for the labor market, however, the initiative also behaved the training in the use of cameras to record the production and local culture and, consequently, make this content available through the blog on the Internet.

For the consolidation of a policy of digital inclusion, it's not enough to offer a computer and basic operating manual. It is necessary to create and perform actions in favor of the production of knowledge. The project “Keeping an eye on the land”, strengthen a broader digital policy through its actions, taking the information and communication technologies to the field, especially for the young people of agrarian reform settlements of Rio Negrinho giving rise to a training process, which enabled the young people participating in the project to know and build capacity in the ICTs.

In other words, the access to information and communication technologies are strongly associated to entertainment activities, access to social networks, among other instruments for interaction and recreation provided by digital media. It is worth mentioning, that a permanent concern throughout the entire development of the project was not to have as final product a kind of rural "Internet café", therefore it was seek to situate the technology as a tool for inclusion and its multiple possibilities. In this way, we tried to print the notion that contemporary communication technology can and should be mobilized for their entertainment.

Be used for more noble purposes, either in the field of work, and in the broader field of politics, as indispensable tool allocated to discussions and tasks that may pave the way for the construction of a democratization of information.

The technology that was started in 2011, with the Telecenter deployment in Rio Negrinho, has been replicated in 2012 in five (5) municipalities in Santa Catarina State (Catanduvas, Matos Costa, Correia Pinto, Dionísio Cerqueira and Abelardo Luz) through the project "Keeping an eye on Earth-State/SC", which include workshops in the municipality of Rio Negrinho, also in Santa Catarina State. This project is still in progress and there has already been held three (3) telecenters openings and 30 workshops in six areas involved. In 2014, the technology has been replicated in the southern region, involving, from the project "Keeping an eye on Earth-southern region", the States of Paraná and Rio Grande do Sul. This took place through the proposition of three (3) telecenters in the State of Paraná, in the municipalities of Jardim Alegre, Rio Bonito do Iguaçu and Arapongas, and three (3) others, in the State of Rio Grande do Sul, in the municipalities of Pontão, Viamão and Candiota, all financed by the Ministry of Communications.

 

4 - RESULTS ACHIEVED

The main results translated by Digital Inclusion Initiative for Rural youth - "Keeping an Eye on the Land" can be seen below:

• Technical and scientific production with audiovisual content - 12 videos produced by young people during taught workshops;
• Events organization - 12 (seminars, meetings, etc.);
• Beneficiaries in the municipalities involved - 874 direct beneficiaries;
• Number of settlements affected by the initiative - 173 settlements with 6,053 families;
• Construction of 12 telecenters with technological equipment such as computers, digital cameras, projector, Internet etc.

 

 5 - REQUIRED RESOURCES

Human Resources:

  • 01 coordinator by Telecenter - 12 coordinators currently;
  • Human resources involved in the training process - 04 graduate students – Doctoral Degree – involved in the project, 01 graduate student – Master's Degree – involved in the project, 01 collaborating undergraduate and 16 undergraduate scholarship students.

Current expenses:

  • Fuel for seminars and trainings, transport to seminars advisors; food for the seminars training teams and  beneficiaries, lodging, food in seminars and training, transportation for seminars and trainings participants.

Materials Resources per Telecenter:

  • Building materials for maintenance and renovation of telecenters:
  • 01 HD video camera with microphone and tripod;
  • 01 photographic camera;
  • 01 computer for audio and video editing;
  • 10 Computers;
  • Accessories and furniture - 10 Speakers, 01 UPS, 10 Stabilizers, 01 Switch, 01 Router, 01 Multimedia Projector, 01 Printer, 01 Projection screen, 01 amplifier speaker, 01 Steel cabinet, 30 chairs for computer desks, 12 desks for computers and printer, 01 external hard drive, 01 kit for radio, 30 Pen drives, 02 SDHC cards, as well as IT installation and maintenance services.

 

6 - TRANSFER

There is already a Landless Rural Workers Movement joint action with LECERA and the Ministry of Communications and other universities to replicate this experience in settlements of agrarian reform throughout the National Territory.

 

7 - LESSONS LEARNED

The project has a broader concept than just bringing information and communication technologies for rural youth. Access to information technology can be understood as a tool at the service of a purpose related to the appropriate training for social inclusion. In relation to the difficulties faced, it stands out the bureaucratic procedures for operating public resources, their movements for the renovation of the telecenters facilities and the purchase of materials required for the activities to be held.

It also stand out the delay in the installation of Internet networks, provided by the Federal Government program called Governo Eletrônico – Serviço de Atendimento ao Cidadão (GESAC, Electronic Government Program – Citizen Assistance Service), in the areas of rural settlements. Many workshops had to be postponed once the telecenters did not have due access to the Internet.

Another difficulty faced concerns the poor conditions of the accesses to the rural areas in the three states covered by the initiative, especially the lack of maintenance of access roads to the properties and settlements community centers, which makes it difficult or even impedes the performance of some activities.

In general, the project has positive aspects such as the training of the youth of agrarian reform settlements, who began to produce audio and video materials in their living spaces, stimulating the creation of groups of young people to discuss the importance of the youth and the conditions for them to stay in the country areas, with the information and communication technologies being used as tools.

In addition, the techniques and knowledge acquired in the training – with the important contribution of the equipment purchased for the project – made possible the production of audiovisual materials of considerable quality, which allowed young people to know and disclose their reality from the point of sight of rural men, women and youth through popular communication.

The training performed in the project has also provided the youth of the agrarian reform the with understanding about the new opportunities of the labor market. It did not happened by moving them away from the agricultural production, but having them participate in new production and marketing organizational methods, which makes possible major advances and social insertion for the development of rural and country youth who, once trained, consequently become multipliers for transferring the knowledge on information and communication technologies.

Although the focus was to contribute with the labor market-oriented production, the main result ended up being the progress made in the debate on popular communication in rural areas, with main focus on the technical and political education of the young people when it comes to the use of media for the dissemination of already developed and ongoing actions related to the production of healthy food in agrarian reform settlements.

  

 8 - ORIGINALITY OF THE PRACTICE

This is a unique initiative in the region where the project is being implemented.

 

The best months for visits are those when the workshops are held - from March to June and August to November. The activities take place on weekends - from 8:00 am to 6:00 pm on Saturday and from 8:00 am to 12:00 pm on Sunday. Unlimited visitors.

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